Feedback

A proficient presentation of the CD digipak design and the importance of album covers. I feel that you could have developed research more into the conventions of Album digipak's and addressed layout and design more closely. Excellent initial design's into CD covers for your group artist and good consideration to target audience. Please do spellcheck your posts and use capitals where necessary at all times.

Album Artwork Research Powerpoint

https://docs.google.com/present/view?id=dfp3q3jt_233hh2h9jdp

A New Idea

We had a 'light bulb' moment today with ideas and set designs. We thought of starting the beginning of the music video with a long tracking shot of the woman walking around pillars. We would start the video with a wide shot of some Hollywood dancers running and crossing over. Then we would see the main girl walking down a wide staircase and then tracking her walking around different pillars with objects on them. A bit like a museum with articles from the narrative on it.

There would be 5 pillars with different objects on them:
1. The zoetrope
2. A photoframe with a crack down the glass and a picture of the husband
3. Jewellery (pearl falling down the side)
4. A Cigarette holder, ashtray and lighter
5. The silhouette dancers fedora hat.

As she passes the final pillar we see her look into the Zoetrope and spin it - this leads us into the following shots of silhouettes dancing much like the Coca-Cola advert:



Our dancers would include the following:
Bethany Quinn
Sophie Ritter
Jess Wilson
Paula Riemann
Megan Flook
Georgina Clarke

Feedback

This is highly proficient work - there are evident clear accounts of your planning and research for your music video production day after half term. You have persevered with completing the work this week, well done.

 I like the way in which decision making is evident along with reflection and revisions.  

You have provided a cast list and you some excellent work on set design.  

There are one or two ways to develop the blog.  First to begin using a wider range of blogging tools, if you can - there are lots of well presented images, but use of Flickr or powerpoint will increase the creativity that is shown on your blog.  

Second the valid, detailed and reflective comments that you make need to be developed further with  key media concepts and theoretical ideas;  for example, link the planning to star image,  or how set design and lighting link to mise en scene and/ or what model's of lighting you are using in relation to your set - key, fill, directional, discuss the intensity and colour and what you are trying to represent about your artist.

This will help make a more thorough evaluation of your work. 

Well done.

Shooting Schedule

08:30 AM: Gather cast and crew and talk through day

08:45 AM: Get into Costume/Makeup (Heather)

09:00 AM: Set up camera/tripod e.t.c 

09:15 AM: Start shooting close ups of Lead Singer

09:30 AM: Start shooting wide shots of Lead Singer

09:45 AM: Shoot the Zoetrobe (Close Ups/Mid Close Ups/Wide Shots)

11:00 AM: Wide Shots of Dancers on black rostra.

11:15 AM: Mid Shots of Dancers on black rostra.

11:30 AM: Dolly shots of Dancers on black rostra.

11:55 AM: Sillhouettes of Lead singer (poses against white backdrop)

12:15 AM: Breaking jewellary (Lead singer) to be reversed in post

12:30 AM: Coins falling to be reversed in post

12:45 AM: Lunch Break

01:20 PM: Finish Lunch and meet back in studio to get back into costume e.t.c

01:25 PM: Shoot Gramaphone with record on.

01:35 PM: Shoot DJ Decks and scratching.

01:50 PM: Shoot sillouettes (Mulitply slowly in post) against white.

02:15 PM: Ben & Tunde cleaning shoes (Close Up/Mide Shot)

02:30 PM: Roullette wheel spinning (be reversed in Post)

02:45 PM: Chair Crashing to the floor

02:55 PM: Shot of China Plates Falling and Smashing (Plates/mugs/glasses e.t.c)

Set and Lighting Designs

We had to think up some set and lighting designs for our music video and came up with the following to fit our idea and the concept we had:



Here is a design of our zoetrobe where we will show images of African American artists from the 1920's-40's, they will be still images but the zoetrobe will make them look like they are oving through either post production or by making a large zoetrobe and filming images which we made on photoshop before the shoot day.

This was one of our set designs for our original idea however now we are not using an actual band, so this set design will only be useful for the shots we plan on having with the main female singer.

This is a set design for the platform where the silhouettes will be dancing. We will need to back light for these shots.

Here is an image of the main singer, she is being light by a spot to show what performances were like in the era of our video. It shows her off to be very glamorous.

Here is a set design of the basic white walls where we will set the main singer and prehaps place the zoetrobe.

A Zoetrope

Our main problem with the idea was our main message about how black music has influenced our music today was becoming difficult because we were struggling on finding people appropriate to play the parts as the cast would have to be able to play the instruments and be of the right race.

 So we decided to think about the idea of using images of Black music legends and introduce them into our video using a cool way to present them. A ZOETROBE. This would enable us to try and create moving images of stars that have influenced music into our video aswell as using our own castings to show other aspects for example DJ’s and Dancing. Artists like Louis Armstrong, stevie Wonder and George Walker.

Here is a clip of a traditional Zoetrobe.

This example shows how the ZOETROBE works when we see the flickering and not when we see the images spin without the break between the two different images, enabling us to differentiate subconsciously and see a moving bird.

This is another idea of how to present a ZOETROBE within a music video. The images repeat around a song and a video.

Sony created the largest one in the world that i belived to be the most impressive of all of the ones i looked up and researched. it was smooth and looked alot like an acxtual film, althouogh we want to have our Zoetrobe looking old and authentic i used this as a good referance towards our idea.

Music Video Anamatic and Evaluation

After thinkning up our concept  we had to come up with some storyboards to help us when we came to shooting the video. We wanted to show the racial sefregation in the 1920's and how it has changed in modern society.

Once we had drawn up some of our storyboards we realised that we didn't have a strong enough narrative, we came up with a few different idea's revolving around the history of the 1920's. An idea we story boarded was how the main singer's husband had lost all their money gambling and was now a 'bum'. However once we had filmed the anamatic we realised that this was really cheesy and wasn't a neccessity in our video. Therefore we had to come up with another narrative and decided that this would be done through the performance rather than separately. We looked into the history of African American artists and decided that their influence over music was a good narrative to follow.

We started off by thinking that we could use Black men to be in the band but then realised this wouldnt work that well as they wouldnt be able to play the instruments properly and the video would end up looking awkward. This was when the idea of a Zoetrobe was first introduced. We thought about using images of black artists playing the instruments and taking lots of different frames of this and then animating it in post production.

We filmed our anamatic story board one frame at a time and then edited it to the song. This was slightly problematic as there are many versions of the song available to buy, and we got hold of the wrong one so werent able to edit our anamatic as accurately. Once we finally found the song we edited the anamatic to it as best we could, but it was still a bit our of time with what we wanted and some of the shots diddnt fit. We realised we diddnt have anywhere near enough shots or ideas and would therefore need to generate alot more in the comming weeks before shooting the music video.

Over all, the anamatic was useful as it showed us many mistakes we had been making, however our final peice wont look much like the anamatic which is annoying as we dont have much of an idea about how our video will look when edited all together. We can use the anamatic to see which shots worked and the ones that we want to keep.

Costume List

1920's elaborate/expensive/illusive dress (central character)inc. hat. - this shows her to be slightly spoilt and of a high status which helps to portrey our intended characterization.

2 lower class working outfits - these will be used to highlight the difference between the lower class men and the upper class man

Upper class gentlemen’s suit - will show he is superior to most others in society

Prop List

Double bass - for the band as it features heavily in the song

Trumpet - for the band as it features heavily in the song

Trombone - for the band as it features heavily in the song

A platform - For the dancers and the band to be used in silhouette to add height and distinction to these

DJ Decks - to show the contrast between old fashioned gramaphones and modern DJ decks and to show how music has changed over the century.

A gramophone – 20’s styled - to show what old music was played on, it also adds a cool shot and contrasts with the modern decks used later on in the video.

Old fashioned microphone – 20’s styles - it matches the style of the song and the era we are trying to portrey


A Zoetrobe (possible) - this adds cool effects and allows us to be more free with the images we use of African American artists from the past instead of having to recreate these images with a cast who won't fit with the intended images.

Cast List

Georgina Morton - 1920's woman

Tunde Ogundare - Working Class man / dancer

Ben Ikanade-Agba - Working Class man / dancer

Connor Vickery - Upper class man / dancer

Glen Pegado - Working Class man / dancer

Our original idea included:

Lizzy ward thomas - Band

Bella Neal - Band

Bethany Quinn - Band